TheBavarian Inn Lodge, Michigan's largest indoor water park hotel, recently launched an animated video which vividly illustrates all the Frankenmuth-based resort has to offer for families looking for a wide range of activities to pack into a single summer vacation.
The spot, entitled "The Stixx Family Plans THEN Enjoys the Frankenmuth Bavarian Inn Lodge," was produced by big brand creative supplier Epipheo and is now available on YouTube.
"It's unique for a small resort like us to use this kind of cool technology in social media, but we wanted to produce something that stands out from other vacation destination advertising as much as our facility stands out from other alternatives," said Bavarian Inn Lodge COO Jim Engel. "We believe we've done this with the Stixx family video."
After Epipheo producer Jeff Hickman visited the Lodge, it became apparent that traditional photos or video don't do the resort justice.
"I came away with the fact that pictures don't really tell the story,"said Hickman. "To see firsthand the size, scale and architecture was impressive. You can't really take it all in unless you're actually there."
In addition to YouTube, a 30-second version of the spot will run on other local Michigan media outlets as the Bavarian Inn Lodge spreads the word on all they have to offer families this summer.
You can view the spot featuring the Stixx Family here.