Flint and Genesee County leaders are hoping a new campaign will bring more visitors to the area.
The former Genesee Regional Chamber of Commerce is now the Flint and Genesee Chamber of Commerce.
Chamber leaders say the name change markets the area as a destination spot for tourists.
The chamber also announced the launch of the "see what's possible" campaign.
The campaign highlights a new website that features a map and visitors guide that provides travelers with things to do around the area.
The website can be found at flintandgenesee.org.
"People in this community are coming together, just makes a lot of sense with rebranding this community Flint and Genesee," says Chamber CEO, Tim Herman.
"That's what makes this region so great; we are better together, we are better as partners," says Flint Mayor Dayne Walling.
The website will also feature videos.